design of aerosol paint can
About the project
Logo, corporate identity and packaging design for the Russian manufacturer of aerosol paints “Yard Color”. This kind of paint is multi-purpose; it can be used on different surfaces, metal or glass. Target audience of the brand is graffiti-writers and street artists. Metaphor graphic of a fence was used in the minimalistic design. It’s like in the Mark Twain’s novel “Tom Sawyer” – whitewashing the fence can be prestigious and interesting!